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Fashion with Heart - Inai x Fashion Revolution Week

Inai is a creative space, where timeless leather pieces are crafted using exotic Italian/Indian leathers, handmade by skilled Indian artisans in their workshop based in Madras, India. Their business rests on sustainable fashion practices where they use ethically sourced leather from certified tanneries and also transform leather scraps leftover from production into beautifully handcrafted, one-of-a-kind designs. Their artisanal workshops are partially solar powered, in an effort to reduce our environmental footprint. During the Fashion Revolution Week we had a quick chat with Shruti Ashok, the founder of Inai about Fashion Revolution India and her view on ethical fashion. Why do you think it is necessary to be ethical and transparent? The Fashion Industry plays a huge role in the impact on the...

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Green & Green fashion '17

Greenery the colour of hope and sustainable fashion     This year the global authorities have come up with the colour of the year as “Greenery”. This colour symbolizes as the colour of hope and sustainability. The fashion industry has long introduced the colour into the runway this season keeping up with the worldly developments.   Pantone’s Greenery is a blend of flashy yellow and green which reminds us of the fresh days of early spring when Mother Nature is reviving and restoring herself. Thus making an individual stop to take a deep breath to freshen the body taking in the beauty of the lush greenery.   According to Pantone this tangy shade oozes out a great sense of buoyancy,...

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AW'17 Sustainable Fashion Trends

Our AW'17 trends for sustainable Fashion report is going to give you an insight into the world of sustainable fashion used by the who's who of the fashion industry. From colours, styles to prints we have put up a list of things this  AW'17 trends that will help you have a sustainable wardrobe.   Colours Colours play a very important part. The most sight after colour in the runway this season is the INDIGO BLUE, which is quite refreshing. This was used in many collections of Antonio Berardi and Temperley London. You can always pair up an indigo blue hues weaves and denim to spruce up your wardrobe. The other colors used were saffron and honey in their designs. AW'17...

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What does Fashion Transparency mean?

Giant fashion brands supply fashionable outfit all over the globe. But they have no idea from where all their clothing products are made from. These big giants don't own their own factories rather get their clothing manufactured in factories outside their country at a cheaper rate. Thus having no knowledge of the materials used or the working conditions In the factory. The manufacturing and the supply involves a lot of complex processes. Sometimes one brand might manufacture and supply clothing to many partners making the process more complicated. The only way for these giant fashion brands to identify and acknowledge the people and the factors behind the manufacturing of their clothing are -”fashion transparency”. Who made my clothes? Fashion transparency is...

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